About
I'm a Creative Director based in New York with over 15 years of experience leading creative strategy and design for live events, brand activations, and experiential marketing. My work is grounded in a specific point of view: that the most effective experiences are built around how people move through and interact with space.
I currently lead the creative department at LDJ Productions and serve on the company's executive leadership team, contributing to business strategy, new business development, and company direction alongside the CEO and President. I oversee creative strategy and direction for clients including Adobe, Jersey Mike's, The Atlantic, and Meta, and have helped grow key client relationships from initial pitch through multi-year partnerships.
I came up through technical direction and production design before moving into creative leadership, which means I approach strategy with a clear understanding of how ideas actually get built and what it takes to execute them at scale. That foundation informs how I work with clients, how I lead a team, and how I think about space and experience design from the ground up.
